AN Aberdeen company run by a former Keith footballer has been unveiled as a sponsor of the Highland League’s exclusive TV channel.
Business communications specialists Orca Telecom are backing SHFLtv, which films Highland League matches and has covered games at all five grounds in Moray this season.
Wayne MacKay, one of Orca Telecom’s directors, played football for Keith and won a Highland League title with the club in 2007.
He said his firm, which offers fixed and mobile connections to businesses, was proud to be associated with a product promoting the North of Scotland and a fast developing league.
"The viewing figures are constantly increasing and we anticipate working with SHFLtv at a deeper level as new opportunities arise for its product," said Mackay.
"We both (fellow director Rory McEwan) follow football closely, and I have experience in playing, specifically in the Highland League at Keith. As SHFLtv develops, we intend to support its technology needs, using our expertise in data and mobile to ensure their product maintains and boosts its high quality."
SHFLtv, run by Nairn-based businessman Ross J Maclean, was launched last year after he piloted a game online and it received around a quarter of a million hits.
It continues to build its fan base, which includes oilrig workers in the North Sea, and viewers as far afield as South Africa and Canada. Fans have direct input regarding the content, and it already has a reach to tens of thousands through social media.
MacLean said: "It’s fabulous to welcome Orca Telecom onboard. Obviously we rely heavily on technology to be able to deliver the high quality product that people want so it’s also fitting that we have the backing of a telecoms business. It’s a great match."
MacLean has honed his skills in online media for more than a decade, with experience in broadcast and corporate productions throughout the UK taking in news, lifestyle, factual, adventure sports, aerial filming and music videos.
His work has been broadcast by SkyTV, BBC, and independent broadcast companies.
SHFLtv – which can be viewed by logging on to www.SHFLtv.tv – is also sponsored by Peterhead company Direct Waste Management Ltd.